The Lancia Fulvia first appeared in Geneva at the 1963 Motor Show. The car took the place of its predecessor the Lancia Appia. The production began in Italy in 1963 and stopped in 1976 when the Lancia Beta replaced it. Fulvias played a remarkable role in the history of automobile racing. The vehicle won the 1972 International Rally Championship.

The Lancia Fulvia was made in three versions. The first version was Bellina, a four-door saloon, which belonged to the class of compact cars. It was modernized in 1969 when it acquired a new styling, interior, as well as a longer wheelbase. The second one, Coupe, that was a two-door compact, appeared in 1965. It featured a shorter wheelbase (150 mm) and a larger engine (1216 cc and 1231 cc) capable of producing 80 bhp (60 kW). The third one was Sport, a two-seat vehicle built on the floorpan of its predecessor, Coupe.

The Lancia Fulvia featured a longitudinal narrow-angle engine with four V-arranged cylinders and a front wheel drive. The engines ever installed on this car possessed a displacement from 1091 cc to 1584 cc. The 1584 cc engine raised the output to 115-132 bhp (85-98 kW).