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Separate Showrooms For Maruti Suzuki Premium Model
Maruti Suzuki has been considering of changing its image of small hatchback manufacturer; that’s why it is thinking of taking some steps that may bring some good news for changing its image in the world of auto market. The automaker, Maruti Suzuki, is thinking of setting up individual showrooms so that it may put up for sale its models which are more premium-class. These premium models are considered to be hit the Indian market during the next two years. It is expected that this automaker will setting up around 30 to 35 separate showrooms which will be spread out throughout a number of urban cities; and it is also assumed that these showrooms will serve its purposes for a longer time.
It is anticipated that these showrooms will be used for retailing iM4 hatchback, iK2, and SUV. It is believed by the auto experts that these showrooms will also be used for selling the new Vitara and SX4-Cross. According to the expectations of the some automakers, present dealer network of the Suzuki will also play an important role as the automaker may rope in its older dealer network to help the company in changing its image.
The Suzuki iK2 will be one of the important vehicles which will be kept at higher position as it will be one of the most premium hatchbacks, and after this vehicle will come the turn of popular swift. IM4 is thought to be kept in the category of a compact SUV which will be the best rivals for the vehicles like Renault Duster and the Ford Eco Sport. The compact will fight well with both vehicles in terms of pricing as well as the offering. Vitara which is the newest generation long-running SUV of the automaker, and it will be made available for sale this year.